If the names Big Bird, Cookie Monster, Oscar the Grouch and The Count don’t bring back memories that make you smile, you must have missed out on Sesame Street, the beloved children’s show. Either that or you didn’t have a TV when you were a child.
Created by the Sesame Workshop (or more fondly remembered as the Children’s Television Workshop) back in 1969, the show was built on the idea that television — long believed to be an entertainment device — could actually serve as an educational tool. Within years, the show would become a worldwide cultural phenomenon. It would be lauded for its ability to teach young people the basics of reading and mathematics, and promote good values among children.
The belief, as author Malcolm Gladwell wrote about was that “if you could hold the attention of a child, you can educate them.” That theory seems to hold water and a big part of the massive popularity of Sesame Street has been the characters in the show. Sesame Street is famous for the Muppets characters on the show, all created by Jim Henson. These puppets are a large part of the success of Sesame Street and characters such as Ernie, Bert, Grover, Kermit the Frog and more all have their own place in the collective memories of people everywhere.
This popularity has led to spin-off merchandising. Toys, clothes, lunch boxes, shoes and other accoutrement for children were all licensed and made money. This even extended to the world of video games, beginning with games such as Big Bird’s Egg Catch for the Atari 2600, and continued with Sesame Street: Big Bird’s Hide and Speak for the Nintendo Entertainment System, and Elmo’s Number Journey for the Sony PlayStation and Nintendo 64.
Formerly an entertainment medium for children, the video games industry now caters to older demographics. In recent times, video games were said to carry a certain social stigma, following high-profile media discussions about them exposing children to violence, sex and other mature themes. Games for children have floundered critically, not just because of the more mature tastes of players, but also because most games for children have been criticized as inferior gaming experiences.
As Sesame Street celebrates its 40th Anniversary, will the beloved children’s show make a return to the video game world by December 2009? Predicto.com’s users have weighed in and, as of today, 68% of respondents have voted with a resounding Yes!
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